An IABC-HK Event
Monday 2nd March 2015
12.30pm to 2pm
Lawry's, Shop 201B, 2/F Hutchison House
10 Harcourt Road, Central, Hong Kong 

Luxola is Asia-Pacific’s leading online beauty retailer, with operations in 11 countries. Based at Luxola's headquarters in Singapore, Simon oversees regional SEO and Content Marketing with a strong emphasis on data-driven strategies. He will present a case study detailing the development, successes, and lessons learned from Luxola's popular online magazine, LX Edit, and how these lessons can be applied in both online and offline contexts.



Prior to his work at Luxola, he started and built the SEO and content team of Lion&Lion, the fastest growing digital agency in Southeast Asia. On the sideline, he consults companies like and California Fitness on search engine optimization and content marketing.




Cost: Lunch: Food and drink to be paid at cost directly to the venue.

Admission: IABC Members: Free       Non Members: HK$100 (cash or check payable to IABC/HK).

Please note in order to secure the venue, we will have to consider all RSVPs as confirmed attendance and the above admission fee will be charged for cancellations and no-shows. Thank you for your understanding.

RSVP: Lisa Wong at This email address is being protected from spambots. You need JavaScript enabled to view it.

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