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Venue: Lawry’s
Address: Shop 201B, 2/F Hutchison House, 10 Harcourt Road. Central, Hong Kong
Date: November 17, 2015
Time: noon – 2pm

Getting communicators a seat at the big data table

Ewan Ross, Area Director, Greater China, Meltwater

Is the communications department going to be left behind when it comes to making use of big data? In order to take advantage of the wealth of data now available, communicators need to address methodology and technology along with their traditional skills of storytelling and stakeholder engagement. Ewan Ross, with more than 7 years’ experience across the UK, Greater China, India and Africa in using data analysis to support corporate communications, will take members and guests through the process of understanding and using big data to interact with and support senior leadership.

Cost: free for IABC members and invited guests; lunch at cost from the venue

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Cheers,
IABC Hong Kong                         

 

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